Ivana Lachner is responsible for Marketing & Sales at itnetX and is a member of the management team. She has over 15 years of experience in marketing and sales in the IT services environment. In her career to date, she has held management positions at Adobe and the Swiss Banking Institute, among others. There she was responsible for the establishment and further development of marketing and sales organizations, the implementation of growth initiatives and the close integration of marketing, sales and customer needs.
In addition to her operational activities, Ivana Lachner is a lecturer at the HWZ, the ZHAW and the Swiss Marketing Academy, among others. Her professional focus is on AI-based marketing automation and customer-oriented communication.
„I am very much looking forward to shaping the next development steps together with the highly committed itnetX team as well as with existing and future customers. My aim is to understand needs early on and develop solutions in partnership so that together we can create sustainable growth and achieve real impact.“